A money making mom blog isn’t an impossible dream many mom bloggers are taking over the internet!
Moms make money blogging every day, and you can make money through blogging too. But first, you’ll need to learn a lot about what it takes to make money off of a blog.
We’re going to skip the information that’s available all over the place like how to choose a domain name or the differences between WordPress.org and WordPress.com.
These vital tips can be the difference between making money and giving away great information for free.
1. Know What You Want to Share and Be Specific
Mom bloggers are the voices of the internet that provide mostly free and highly-valuable information to other parents. But there are many niches within the mom blog world.
You can provide information on handling toddlers, children with disabilities, or raising children through homeschool. You can write on nearly any topic imaginable, and as long as you and your kids are the main focus, it’s a mom blog!
You need to know how you’re going to help your readers and what is going to bring them back to your site week regularly.
Be specific with what you’re writing about, and if you do choose a generalized subject such as, raising kids in California, that you avoid venturing into tangents.
If you’re not sure about choosing a niche, then you should take some time and list three aspects of life that you want to discuss on your blog passionately.
A few things to remember with your niche though is whether or not you can monetize the subject and whether you will have enough room to write on the topic for a few years.
2. Treat Your Blog Like a Job and a Business
Too many bloggers make the mistake of treating their blog like a traditional journal, or as a space to rant. That’s not what you’re going to do if you want to start a mom blog.
Of course, you should feel free to be yourself, and explore your voice. But, remember that the goal is to create a money making mom blog.
That means being professional about how you handle your website in all aspects. You must manage your content, technical aspects, and monetization as a business owner.
Always dedicate some hours or set clear goals for your blog. If you don’t treat your blog like a job, and business, no one else will.
As you begin to treat your blog like a business, you’ll find that being your own boss can be difficult. Setting daily, weekly and monthly performance goals for yourself can be the difference between a money making blog, and a blog you keep up for fun.
3. Plan, Plan, Plan
There’s nothing more important for long-term blog success than adequate planning.
Planning, of course, starts with your content. What do you want to say and how do you want to deliver your message?
But after content, you’ll need to consider how you will establish yourself within the vast internet! You need to choose a host, a platform and plan out how you want your blog to look and function.
After you decide on some of the technical factors, more on those in a moment, you’ll want to plan out how often you post. Consistency is a huge part of success for how to become a stay at home mom blogger.
Then finally, you’ll need to plan out your advertising and monetization.
4. Start with the Right Technology Choices
Of the many, many choices available for hosting and platforms, you’ll find many bloggers continuously make the same recommendations.
When choosing a host, you’ll want something that is as simple as possible. Options such as one-click install with your platform is invaluable to new bloggers.
Often mom bloggers will credit their host but not discuss their platform so often. The platform is what will do most of the work for you and allow you to manage your content and visual aspects of your blog.
When first starting a blog, you may feel the pull towards platforms that have built-in communities such as Tumblr. Unfortunately, you can’t make money off of a Tumblr account the way you can a monetized blog.
WordPress and Squarespace are popular options, but there are many alternatives you can explore. When choosing the right platform, you need something that’s easy to manage and easy to monetize.
5. Know What It Takes to Monetize Your Blog
You have a few options in how to monetize your blog, but keep in mind that your platform will likely have a charge or upgrade needed to utilize any of the ways that you might use to make money.
For example, you cannot monetize a free to use membership with WordPress.org; you need a paid membership with WordPress.com.
The first option for monetizing a blog is creating sponsored posts.
Most mom blogs work with affiliate programs that allow them to share their opinion on which products work for parents and which don’t.
Finally, if you’re serious about monetizing your blog, you may want to explore providing a service.
6. Develop Your Brand
Your voice is everything! A blog exists to communicate many things but what you’re going to sell is yourself. Who are you in how you write and how are you different from the other hundreds of stay at home mom bloggers?
These are tough questions, but it’s vital that you know the answers. Your brand is you, so be in charge of how you present yourself and your blog to the world.
A brand needs a logo, a synergistic design strategy, content that is cohesive, and a consistent voice.
To develop your brand, you want to establish a few things to keep yourself on track. People change over time, and if you’re going to keep your brand polished, you’ll need to keep yourself on course with your vision.
First, create a list of values for your blog. Second, prioritize your content structure and how you want to make money. Finally, have some fun designing your site.
7. Learn How to Advertise for Yourself
Advertising a blog is hard because you want to give them enough information to entice them into reading something, but not so much that they feel they got the information they needed.
The trick to giving away some, but not all, information for free is by using your brand and your voice to pique interest but leave the resolution open. You might do this with an invitation to try something new or free.
A money making mom blog won’t make money without any visitors. Traffic is key to making money, and traffic comes from leads which require advertisement.
Advertising for a blog is pretty straightforward and you probably already do many of the smaller tasks daily.
After Pinterest, you’ll want to start learning about how you can reach new viewers through social media outlets such as Instagram, Tumblr, and even Facebook.
8. Know Your Affiliate Networks and Programs
For many bloggers, an affiliate network or program is a way to make money. If you worry about how to become a stay at home mom bloggers, affiliates are your best bet.
What is an affiliate? Good question, after you sign up with a site, you are now the affiliate. Affiliate marketing is how many bloggers make money, and it’s easy.
What happens is that you sign up to give an honest opinion about a product or service and then you receive a small commission for anyone who signs up with your link.
For example, a mom blogger who focuses on thrifty shopping might consider working as an affiliate with Ibotta or Sweatcoin, which both offer affiliate programs and would fit right into that niche!
Don’t let the small payouts discourage you, often very small payouts will add up quickly. Even if you only sign up a handful of people a day, you could easily make upwards of $50 a day, and that continues to grow as you develop your brand and content.
9. Provide Services and Products that Fit with Your Content
A money making mom blog will likely offer more to parents than just information. Although you might not have considered it yet, you should examine what products or services you can offer that fit with your content.
Look at mom bloggers that specialize in fitness and now sell their own meal plans through their website. These may be meal plans that they use themselves and would have eventually shared on their blog anyway.
Instead of sharing their most valuable information for free, they charge a reasonable fee, which helps them make money and keep blogging.
Brainstorm what services or products you can provide as a mom blogger to your readers. It will take time to develop your services or design a product, but it can have a massive payoff over time.
10. Put Your Patience to Work
Time is your most valuable resource. With blogging, this is especially true.
As a full-time job, you’ll need to advertise, write content, develop services or products and build affiliate marketing relationships. That’s a ton of work!
Unfortunately, all this work that you put in won’t have an immediate return. You might be blogging with all your heart for a few months before you see any significant income.
Blogging stands as one of the best long-term investments in a side-hustle, so don’t lose hope when you’ve put in time and effort without a paycheck.
Keep up the good work and continue to post on a regular schedule. If you honestly believe that some affiliate programs aren’t working for you, then head back to your affiliate network to discover other options.
Finally, your marketing strategy is something that can affect how long you wait to see a reasonable income. Continuously monitor and track the effectiveness of your marketing plan and adjust it often.
11. Create a Space for Your Community
A blog is more than just sending out information into the internet. Any mom blogger who only posts and then leaves isn’t going to have very many loyal readers.
After you make a post, check in and respond to any comments. But it’s likely that you’ll have to go a step further when you’re just starting your blog.
A monetized blog is like any other business. You need to know what your customers want and need. But blogs take a different approach to understanding their customers.
Instead of relying on surveys and focus groups, you need to dive right in and talk to your visitors. Facebook groups, Reddit threads, hashtags and more are all great ways to create a community for your readers.
When you build a community, you’ll gain invaluable information on how to improve your content. Better content leads to more people trusting your affiliate links and the betterment of your services too.
Creating a space for your community will also help you cultivate new viewpoints on how you approach your niche.
12. Use the Available Support
Although there’s a slew of free information online especially about how to start a blog, you’re always better off going through a professional course. Sometimes it’s hard to start blogging because you’re on a budget but invest in a blogging education.
Support can come through a blogging course, a course on how to use affiliates or even directly from a service you already pay for such as your platform.
Choosing your platforms and host is an essential part of building your blog because you will have many questions as you are just starting. Support options are critical for new bloggers.
To start making money as a mom blogger, you’ll need to rely on support from the blogger community, as well as your host and your platform. There are often service assistants available through chat, phone or even email.
Learning from Google is a great way to start researching what it takes to start a blog. Many bloggers, however, will share their monthly profits but leave unclear instruction on how to actually make money.
Take a course, get involved in the blogging community and take an interest in what you’re trying to accomplish. The support is available; you just have to reach out.
13. Consistency Is Always the Most Important Thing
While you’re patiently waiting for your blog to generate income and your affiliate networks to pay off, you’ll need to remain consistent.
A blogger who occasionally posts, doesn’t edit their work, and doesn’t interact with their readers is not someone who will receive consistent visitors.
Consistency is vital because as much as you want a consistent paycheck, your visitors want consistent advice or information.
To create overall consistency, you’ll need to be sure to plan carefully and set realistic expectations of yourself.
Start with a content calendar where you can map out the next month of posts. Be realistic with planning because blogging is time-consuming without considering the writing.
Plan content that you can produce with high quality, not just turn out multiple posts a week for the sake of completing the task.
Next, you’ll want to plan out your social media posts so that you are consistently present even if you are having an unusually busy day. Finally, review your work.
As a blogger, you are in charge of the quality of your content and your site. That means that you should review your work and the design of your website as if you were your boss.
Be critical of your work and look for areas to improve it to ensure that you’re creating something that genuinely benefits your readers. You’ll have a hard time finding an outstanding blogger that makes posts with obvious grammar errors or bad links.
To establish a money making mom blog you must consistently produce high-quality content, and products or services even in the months where you are waiting to make a reasonable income off of your site.
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