Blogging seems fairly easy, right? Why then, are not all bloggers a success?
Let’s look at a few of the top bloggers and try to learn from what they are doing right.
These are the most successful blogs and bloggers of 2018, and they each have different methods of running their sites that led them to their current level of success.
Read on to learn how each of these outstanding bloggers carved out a bit of the internet for themselves!
1. Rand Fishkin
He’s the founder of Moz, but since leaving he’s continued blogging on Rand’s Blog on SparkToro. Way back in 2004, Rand started a blog from scratch.
His first site was SEOmoz.org or now, Moz.com, and the goal when he began was to become an authority on creating content. He succeeded.
Rand’s new blog is nearly as popular as Moz.com, and you can find it on SparkToro. With SparkToro he offers advice on managing SEO best practices and which software is most beneficial to websites or blogs.
There were many times within the last year that SparkToro was the more popular search interest over Moz. There’s no doubt that Rand knows how to create a successful blog!
Rand rose to success because the quality of his content and he was one of the first to put content before anything else on his blog.
He ensures that his posts are both informational and actionable.
Blogger, former penny stock trader and a community leader for stock traders Timothy Sykes literally took about 12 thousand dollars and turned it into millions.
Timothy speaks openly about his trading methods, personal finance and investing best practices on his blog.
There’s no doubt that Timothy Sykes created a name for himself, but how he did it is what is perplexing. Timothy Sykes is unapologetic in every aspect of the word.
He speaks openly about his opinions and speaks honestly on every occasion. He mentions on his site that his “big mouth” has gotten him into trouble many times.
The takeaway from Timothy Sykes is that if you have an opinion or something to say, your blog is the place to make your case!
3. Kyle Taylor
The Penny Hoarder is a multimillion-dollar blog that is a household name. The person who started one of the most successful blogs? Kyle Taylor.
Kyle Taylor approached his blog with a far different start than what anyone else on this list attempted. He started the Penny Hoarder as a personal finance business that happened to provide free information.
Keep in mind that Kyle Taylor still runs the Penny Hoarder, and they still use the most basic setup for a monetized blog.
The Penny Hoarder hosts through AWS and uses WordPress. That’s it, and when you visit the site, you’ll see it’s not a fancy theme with a lot of pricey add-ons.
Kyle continues to run this blog as a business with a very serious mindset about how to make money blogging and how to avoid mounting expenses.
3. Pat Flynn
Pat Flynn shares the success of Smart Passive Income openly and here is where many bloggers learn the lesson of information sharing.
He posts his monthly income reports under a running total of the income from the last 12 months. But, Pat talks about other aspects that pushed Smart Passive Income to success, namely goal setting.
Pat lists his goals on his blog as well and talks about them often on his podcast.
He credits his very specific goals with keeping him on track and pushing him to reach deadlines, build better affiliate relationships, and create more compelling content.
4. Tim Ferriss
The 4 Hour Work Week was the book that rattled how so many people live their lives, and Tim didn’t stop working.
After publishing his first book, he created the blog, a podcast and released many more books that all support his lifestyle design mentality. How did Tim Ferriss reach success?
Tim Ferriss is about the experience and for many people learning experiences are on the same level as failure.
Through depression, failed businesses and suffering through realizing that his company ran better without him, he dived into personal struggle and performance.
The takeaway for new bloggers here is to try new things. Tim did, and now he has books on cooking, health, lifestyle design and more.
Try new things and share your experiences. It might surprise you to see how many people associate with your struggles and will support your victories.
5. Darren Rowse
Darren Rowse is the man behind Problogger.net a leading venue for bloggers in all life stages. If you are considering taking on the task of writing a blog, well ProBlogger has some information available.
If you’re a blogger but looking for ways to expand into guest blogging, ProBlogger has a feed for that.
Darren Rowse brought Problogger to the success that it has today though was a very long and steady journey.
Darren Rowse urges new bloggers and established bloggers to be consistent above anything else.
Take action and plan regularly, post consistently, and track meticulously.
Consistency is how Darren Rowse has posts that have over a hundred thousand inbound links.
Another blogger who speaks his mind, and sometimes gets in trouble for it, Michael Arrington.
Mr. Arrington founded TechCrunch, and eventually, AOL acquired the company, then TechCrunch departed again.
The thing here for established bloggers to learn is that you’re not working for yourself. You hopefully aren’t working for AOL, but you are working to help people.
As a technology guru, Michael aims most of his content for the tech industry specifically covering news of startups that could persuade how people invest or use each startup.
When writing, consider how a person might take action after reading your content and inspire them.
7. Brian Clark
Brian offers a personable tone, with laidback word choice and walks the line of mildly inappropriate. But that’s his brand, and it’s how he’s achieved so much success from Copyblogger.com.
Often new bloggers are afraid to explore their voice and connect with their readers. Unlike other bloggers on this list, Brian Clark doesn’t bend or flex easily, in fact, he’s pretty stubborn in his statements.
Although every blogger should consider the possible effects of their words, advice, and suggestions, don’t stifle your personality because you’ll create subpar content.
CEO of VaynerMedia, host of a self-named YouTube channel and of course, blogger, Gary Vaynerchuk is all about inspiration.
Often put side by side against Neil Patel a powerhouse in blogging he has seemingly taken the lead with nothing less than motivation.
He is a believer that the best way to make a successful blog is to take on a teaching mentality.
Gary V. teaches bloggers, especially bloggers who use multiple forums to reach their audience the value of interconnectedness.
He uses various platforms to reach more people and uses motivation as an influential voice throughout all of his content.
An introvert on the path to self-discovery and peace shared her journey, and it became a huge hit. Lori encourages people looking to start a blog to pursue something they passion and to start small.
The lesson of starting small isn’t a hoax either, Lori started with a daily tweet!
In 2009 she turned her daily tweet into a blog, and now she’s written books and has one of the most successful blogs on personal development.
Tiny Buddha is one of the best blogs to read for enjoyment as it will brighten your day.
Lori offers advice to bloggers who feel like they’re struggling to acknowledge that you should not try to write content to “people-please” but instead find the affiliates and markets that cater to your interests.
With this mindset, Lori has over 3 million monthly readers!
10. Carmen Hamilton
Carmen Hamilton is a guru on style, and she’s made a name for herself as a top fashion bloggers with daily updates.
The Chronicles of Her site loads quickly and has so many posts that naturally flow from one to another. It’s very easy to spend hours diving into this site.
The daily updates make this blog always up to date with trends and tricks for fashion and beauty.
Chronicles of Her is a great example of how a personal passion can quickly turn into a daily adventure that can also make you money.
Blended with valuable information on style or fashion is a bit about her real life and how to handle day-to-day issues.
Because of how Chronicles of Her developed, the site now showcases women from around the world that are staples in their field.
11. Cookie + Kate
If you love food blogs, then this is one to keep a close eye on, specifically because of the design.
Although themes and general design play an important role in visibility, traffic and many other important business aspects of a blog, people choose again and again to overcomplicate their site.
Cookie and Kate is a blog that is pleasant to look at, loads quickly and easily lead readers from one page to another.
The major takeaway from Cookie and Kate for any blogger is to use your content to support your product.
Kate has a cookbook, works with a few affiliates, and has an app all of which fit seamlessly into her content.
Work with aspects of blogging that fit naturally with your interests rather than trying to include every ad or product possible.
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